Awards Program Honors the Leaders in Pharma Marketing and Advertising
NEW YORK, Aug. 18, 2020 (GLOBE NEWSWIRE) — Questex today announces the finalists for the Fierce Pharma Marketing Awards, an annual awards program from Fierce Pharma. The competition highlights the pharma companies and their agencies that have produced thought-provoking, innovative, and compelling campaigns that are making a difference and meeting the global health challenges of today and tomorrow.
“This year’s submissions surpassed our expectations in both ingenuity and technical prowess, and they show just how innovative and creative pharma marketing can be. We are excited to share the great list of finalists that are paving the way and represent the industry’s elite marketers,” added Tracy Staton, Editor-in-Chief, Fierce Pharma.
Hundreds of entries were submitted by individuals representing over 40 organizations, for consideration in 13 categories including Online Video or Film, Social Media for Consumer, Website for Consumer, Digital Campaign – Non-Social Media, and Innovation Challenge. See the full list of categories.
Among the many extraordinary campaigns that have been recognized as finalists, the following organizations stand out as those with multiple finalist nominations: Condé Nast, Emcay, Fingerpaint, Harmony Biosciences, Hill Holliday, Proximyl Health, Samsung Biologics, and W2O. To view the full list of Finalists, click here.
Each submission was reviewed by an exclusive panel of executives from major companies including Area 23, an FEC Health Network Company, CMI/Compas, Evoke KYNE, FCBCure, an FCB Health Network company, GCI Health, GSW, a Syneos Health Company, Havas Health & You, Klick Health, McCann Health, Ogilvy Health, Univision Communications, and W2O Group. All applications were evaluated based on the following criteria: creativity, strategy, audience impact, social good, true innovation, and effectiveness.
This year’s winners will be announced at Digital Pharma Innovation Week on October 26-30, 2020. More details will be announced shortly.
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Questex helps people live better and longer. Questex brings people together in the markets that help people live better: travel, hospitality and wellness; the industries that help people live longer: life science and healthcare; and the technologies that enable and fuel these new experiences. We live in the experience economy – connecting our ecosystem through live events, surrounded by data insights and digital communities. We deliver experience and real results. It happens here.
About Fierce Pharma:
Biopharma is a fast-growing world where big ideas come along daily. Our readers rely on FiercePharma for the latest news, analysis and data on drugs and the companies that make them. FiercePharma covers the pharma waterfront, from late-stage drug development through the entire lifecycle—tracking regulatory approvals, payer negotiations, manufacturing, marketing, patent fights, government investigations and regulation, M&A deals and beyond. Our aim is to analyze the day’s news, showing readers not only what they need to know, but why they need to know it. Beyond the daily, the FiercePharma team produces special reports that take stock of the industry’s products and finances, and shed new light on industry trends.
Marketing Manager | Life Science & Healthcare